U.S. companies spend anywhere from $15B to $70B each year on sales training. Where will you invest your dollars?
Most sales Training Programs lack three important variables:
Simplicity
Programs are too complicated and overload participants with more than they
can digest.
Repetition
With little to no follow-up, you have little hope of changing behaviors and making any significant progress
Depth
Programs only focus on the individual contributor and never look at sales leadership or other aspects of your organization. They lack the customization needed to really make an impact.
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WAYFINDER is different!
Everyone has their own sales “DNA” — the way they engage customers. That doesn’t change. Most companies provide plenty of product and services training to arm their sales team. However, the average life expectancy for a B2B salesperson is just 18 months. No matter the sales job, they run into the same obstacles. Wayfinder’s customized approach will uncover the weaknesses holding them back. Through focus and repetition, Wayfinder will enable the behavioral change needed to elevate their game and take them from someone who is “good at talking to people” and turn them into a professional salesperson.
How Wayfinder Works
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Assessment
We will conduct a thorough assessment that explores your current state, internal talent, sales organization, and sales strategy.
Plan Creation
We will create a plan specific to your team and your organizational goals. In this, we will consider talent recommendations, sales training strategy and leadership strategy.
Consistent Support
We will provide consistent support in the following weeks and months to ensure our agreed upon strategy is moving forward as discussed and any behavioral changes we are targeting for your sales team and sales leadership are being achieved.
Goal Setting
We will help determine appropriate goals for your organization and create success criteria that map to those goals.