US companies spend anywhere from $15b to $70b each year on sales training. Where will you invest your dollars?
Most sales Training Programs lack three important variables:
Programs are too complicated and not designed for your organization
With little to no follow-up, you have little hope of changing behaviors and making any significant progress
Programs only focus on the individual contributor and never look at sales leadership or other aspects of your organization
WAYFINDER is different!
Everyone has their own sales “DNA” — the way they engage customers. That doesn’t change. Most companies provide plenty of product and services training to arm their sales team. However, the average life expectancy for a B2B salesperson is just 18 months. No matter the sales job, they run into the same obstacles. Wayfinder’s customized approach will uncover the weaknesses holding them back. Through focus and repetition, Wayfinder will enable the behavioral change needed to elevate their game and take them from someone who is “good at talking to people” and turn them into a professional salesperson.